On the 22nd, the official account of "People's Daily" published Weibo at 6:00 in the morning, calling on people to "collect the moments in life in pairs and spend the most loving day of 2022 together"; several related topics It has also been listed on special database Weibo's hot search. Among them, the topic "20220222 is also the 22nd Tuesday of the first month" has reached the top of the list, with 1.4 billion views and more than 1.5 million discussions on that day. Today's netizens should be no stranger to this phenomenon of digital festivals, such as "Double Eleven", "520" (homonym "I love you"), January 4, 2013 (homonym "I love you forever"), etc. , digital-related festivals have become more and more accepted in the special database minds of the public, and it seems to be a consensus. Where does this digital forgery come from? Why are people keen to shape an ordinary day into a festival with some symbolic meaning and spread it? Follow the all-media faction in this issue to explore the logic and future trends behind digital festivals. The phenomenon of digital festivals popular in ancient and modern China and abroad "Digital festival" is not a unique product of contemporary new media. In our traditional culture, the practice of creating festivals based on the characteristics of special database numbers, such as yin and yang, homophony, etc., has a long history. Days with the same number of months and days are regarded as festivals, which are very common in the lunar calendar, such as the first day of the first lunar month, the first day of the new year, and the second day of the second lunar month.

After the first year of Internet anti-monopoly, the interconnection and interoperability of Internet platform-based enterprises entered the deep water area. On the one hand, the "ice-breaking action" for the interconnection of Internet platform-based enterprises special database has been carried out for a year, and many achievements have been made; "Don't fake interconnection." At the just-concluded National Two Sessions, Li Xiaoxuan, deputy to the National People's Congress and chairman of China New Higher Education Group. Directly "shelled" some smart applet platforms for "little actions" under the tide of interconnection supervision. At the National Two Sessions, Li Xiaoxuan submitted a proposal on in-depth interconnection in the field of smart mini-programs. "It is imminent to special database develop in-depth interconnection in the field of mini-programs." Under the general trend of promoting interconnection in 2009, the interconnection situation in the field of smart applet is worrying. For example, he said that a platform restricted the update and iteration of the Taocaicai. Applet for a year; what's more, not only restricted the launch of a merchant's applet, but the platform "copied" the anti-interconnection behavior of the same type of applet online. The interconnection problem in the field of small programs has also attracted the attention of Wu Jiezhuang, member of the National Committee of the Chinese People's Political Consultative special database Conference and chairman of the board of directors of Gaofeng Group. At the two conferences, he submitted a proposal to strengthen the supervision of the smart applet field and promote anti-monopoly and anti-unfair competition in subdivided industries.